Mkt 500 Week 9 Discussion Measuring Customer Satisfaction And writing services pay for research paper
MKT 500 WEEK 9 DISCUSSION
“Measuring Customer Satisfaction and Focus Groups” Please respond to the following:
* From the scenario, propose two (2) methods that Golds Reling, Inc. could use in order to effectively measure customer satisfaction for the new product launch. Choose the most effective method, and suggest one (1) process that the organization could follow in order to implement your chosen method. Justify your response.
Imagine that you have been tasked with creating an app for Apples iTunes store. Determine two (2) research tools (surveys focus groups, concept testing, etc.) you will use to identify customers needs. Provide a rationale for your response.
NOTE: MORE THAN ONE ANSWER POSTED FOR EACH QUESTIONS AS A BONUS JUST CHOOSE ONE